A Ferrari is far more expensive than a phone case but the two share a common element.
Made by the luxury Italian materials manufacturer, Alcantara, the fabric used in numerous high-end vehicles is the same as that found on Luriax products.
Alcantara is not inexpensive and leather, the rival premium materials, is used far more widely. However Alcantara does have significant advantages over leather. Alcantara is superior in terms of durability, grip and breathability, and the company stresses its commitment to sustainability in production. In terms of environmental impact, the Alcantara production process uses fewer chemicals than leather and generates less waste products.
“Alcantara is perceived as a lifestyle brand,” says company CEO, Andrea Boragno. Luxury brands such as Ferrari, Bugatti, McLaren, Lamborghini, Porsche, Maserati, Alfa Romeo, Audi, Lexus, BMW, and Jaguar all make use of Alcantara. You will find Alcantara fabric used in the steering wheel, seat, headliners, door, and dashboard trim.